At Shea Butter XO, we believe your skin deserves more than just moisture—it deserves expert-formulated care rooted in nature and perfected through research.
Our founder, Marketa, didn’t always love shea butter. In fact, she avoided it for years. Raw shea butter was hard to apply and left a residue behind. But everything changed when she turned to it—reluctantly—as a last resort to soothe an after-swim skin reaction. To her surprise, the results were fast and undeniable. Her skin healed within days.
That moment sparked a mission: create a better kind of shea butter. One that delivers real results, is easy to use, and feels luxurious on your skin.
From Raw Ingredient to Expert-Formulated Skincare
What followed was years of research, blending, and testing. With guidance from holistic experts and a deep dive into the safe use of essential oils, Marketa developed powerful shea butter formulas tailored for specific skin needs.
No guesswork. No unnecessary fillers. Just expert-formulated shea butter blends made to target concerns like acne, eczema, dryness, and premature aging—safely and effectively.
👉 Want to know how this transformation happened?
Read Marketa’s full journey here → (link to blog: “Why I Switched to Shea Butter (and Never Looked Back)”)
Why Shea Butter Is Still the Star
Shea butter is at the heart of everything we make. Rich in vitamins, fatty acids, and natural healing agents, it’s more than a moisturizer—it’s a complete skincare solution.
✔️ Repairs dry, flaky skin
✔️ Minimizes stretch marks
✔️ Calms eczema and inflammation
✔️ Smooths fine lines and evens skin tone
But not all shea butter products are created equal. Most are diluted, fragranced, or poorly blended. That’s why we stick to Grade A shea butter and blend it only with ingredients that serve a purpose—for your skin and your health.
Blends for Every Skin, Every Need
From our best-selling Face Blend with Vitamin C3 and moringa to our targeted Eczema Expert and Stretch Mark Edit, every product is the result of precise formulation and testing.
Even your pets get a piece of the love. Our Paw Better Dog Balm is designed to gently soothe dry snouts and cracked paws with the same high standards we apply to our people products.
At Shea Butter XO, we don’t follow trends—we follow results. You’ll never find harsh chemicals, fake fragrances, or marketing fluff. Just honest, expert-formulated blends that deliver what your skin actually needs.
✨ Welcome to skincare that works—with shea butter as its foundation. ✨